Trend Alert: Mustard sales up nearly 500%

A typical colour associated with autumn and AW catwalks, mustard is making an early appearance this year, as sales increase by nearly 500%.

According to, mustard yellow has seen a staggering increase of 470% since the beginning of last year on social media platform, Pinterest.

Spring into the season in brights πŸ’› (T-shirt: 502997149) (Trousers: 510774286)

A post shared by New Look (@newlookfashion) on

Since being given a new lease of life after Beyonce’s mustard yellow dress in her Hold Up music video for her album Lemonade back in September, the trend has been a key piece for designers 2017 collections, such as Mulberry, Loewe, Mugler and Alberta Ferretti.

The colour has been spotted on many retailers Instagram accounts; including Topshop, Zara and New Look – and it looks like the trend has no plan on slowing down soon.


Mustard Is The New Black


Topshop v neck cami

Β£12Β –Β

H M buckle belt
Β£7.76Β –Β


Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s