ASOS named top online store – but who else made the list?

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According to internet marketing firm, SEMrush, they analysed traffic data (encompassing direct traffic, and visits via referrals, search engines and social media) from a series of major e-tailors.

The results found that ASOS topped the list, closely followed by H&M, Macys and Zara.

With its 6.2m followers on Instagram alone, and a collection of fashion influencers, its no surprise really that ASOS is number one.

According to WWD, the report: ‘shows that social media channels can be useful for [fashion apparel] retailers. In fashion marketing, using different channels allows brands to connect with niche audiences and diverse demographics.’

 Here’s the top 25 list of most popular online e-tailors based on traffic:
  1. asos.com
  2. hm.com
  3. macys.com
  4. zara.com
  5. wildberries.ru
  6. forever21.com
  7. jabong.com
  8. gap.com
  9. urbanoutfitters.com
  10. zappos.com
  11. myntra.com
  12. uniqlo.com
  13. lamoda.ru
  14. victoriassecret.com
  15. trendyol.com
  16. dafiti.com.br
  17. boohoo.com
  18. zalando.de
  19. mango.com
  20. markafoni.com
  21. bershka.com
  22. next.co.uk
  23. laredoute.fr
  24. zozo.jp
  25. vip.com
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